Compare

More than photos. The whole car advert.

A general guide to how dealer media options usually differ. Individual providers vary, so check what each one includes.

FeatureRolling ShotPhoto-only AI toolsVideo agencies
Background and studio photo editsYesYesYes
Guided phone camera with outlinesYesOftenNo
60–90 second buyer film per carYesRarelyYes, slower and costly
Drag-to-turn view and interior 360Yes, from real photosSomeSometimes
Condition hotspots buyers can tapYesRarelyRarely
Buyer page with Call and WhatsAppYesRarelySometimes
Views and enquiries per carYesRarelyMonthly report
AI clearly labelled, marks kept visibleAlwaysVariesVaries
Credits shared across busy and quiet monthsYesOften per-car bandsRetainer

Named providers, side by side

Based on each provider's own published materials. Features and prices change, so always check their current offer before deciding.

AutoFox

AI photo studio · Switzerland/EU

  • ·Guided phone capture with ghost-mask outlines
  • ·Instant studio backgrounds and plate inlays
  • ·Images only — no buyer film or video engine
  • ·Per-vehicle monthly bands (roughly £59–£249 for 10–60 cars)

Rolling Shot adds: 60–90s buyer films, drag-to-turn views, interior 360, condition hotspots and a buyer page per car — with credits that roll across busy and quiet months instead of per-car bands.

SpinCar / Impel

360° spin capture · US

  • ·Strong exterior and interior 360 spin capture
  • ·App-guided walkaround capture
  • ·Spin is the product — photo editing and films are separate
  • ·Enterprise pricing aimed at large groups

Rolling Shot adds: Spins built from your ordinary photos with no special capture rig, plus edited photos, buyer films and buyer pages in one subscription sized for independents.

Phyron

AI video from photos · Sweden

  • ·Automated video generated from existing listing photos
  • ·Publishes across classifieds and social
  • ·Video only — no photo editing, spins or buyer page
  • ·Per-listing or volume pricing

Rolling Shot adds: The same photo-to-video idea, plus the edited photos, 360 spins, condition hotspots and buyer-contact page that surround it — one credit balance covers everything.

CitNOW

Staff-filmed video · UK

  • ·Dealer staff film personalised walkaround videos
  • ·Well established with UK dealer groups
  • ·Every video needs staff time to film and present
  • ·No AI photo editing or automated films

Rolling Shot adds: Films assemble themselves from your photos in minutes — no filming or presenting time — while staff can still add a recorded voiceover where a personal touch helps.

Your cost per car

£2.98

per car, using your plan's credits

50

cars a month included

50

credits per car

Based on published plan prices and credit charges. Drag-to-turn views, interior 360, condition hotspots and the buyer page are included at no extra charge.